Unique Article Marketing
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Unique article marketing is one of the absolute basics of
internet marketing. Having articles all over the internet is a marketing method
which enables you to invest some time and effort right now and reap the
benefits for years to come. This article will explore some of the advantages of
article marketing and its subtleties in order to help internet marketers to use
it to their best advantage.
Boost Traffic To Your
Site With Unique Article Marketing
Anyone who's been doing internet marketing for a while knows
that writing articles is a key to success of one's online campaigns. Having
articles in various article directories is a great way of providing links back
to your website, thus building your site's popularity. When a page has many
links back to it it helps to attain good positioning in the search engines. An
article directory which has a high page rank is the best place to submit
articles to as this helps to boost your page's rank. Bear in mind that people
take articles they enjoy and publish them in their ezines and on their
websites, further providing you, the author, with more back links and
publicity. When you have articles of your own posted in article directories you
can slowly establish your name as an expert in your niche. People will be more
apt to trust your recommendations.
Although it may be tempting to write a bunch of articles in
one day and submit them to a few directories, exercise caution with this. Why
is that? Because Google is quite sensitive about a sudden surge in traffic to a
link. Although we would all love a sudden surge in traffic, it may cause Google
to de-index your site in order to look in to the reason for the sudden
popularity of your site. It's better to submit articles every couple of days.
Guidelines To Unique
Article Marketing
In the process of unique article marketing, don't submit an
article that is already on your own website. It may be considered duplicate
content and you don't want that! Google would consider the site which is higher
ranking to be the originator of the article (the article directory) and your
site's page rank may suffer. Don't submit PLR articles without making changes!!
There is so much PLR available today (free and otherwise) and it is very
tempting to just grab it and use it. Don't do it. The purpose of these articles
is to provide you with a basis for an article. Read it and rewrite it in your
own words. Duplicate articles could be rejected by the article directories and
they may banned your account.
Try to use good keywords in your article's title and also in
the beginning of the first paragraph. Sprinkle your chosen keyword all over the
article as well.Most article directories allow you to use hyperlinks. For
sophisticated and efficient unique article marketing try to use anchor text
that relates to the keywords you are targeting. This will help you attain a
better position in the search engine. If you are targeting the word "Make
Money" make sure to hyperlink to your website from each mention of the
term in your article. This will help your money making site be higher in the
search results for the term "Make Money".
Try to remember that people will be reading your article.
Make it readable for them and don't just concentrate on the density of your
keywords. If people don't enjoy reading the article, they won't bother reaching
the end of it, which is where you will lead them to your site from the
ever-important resource box!
In summary, unique article marketing is a very important,
even critical, element of internet marketing. Every internet marketer should be
making the effort to become proficient in unique article marketing and learning
how to write decent quality articles in as little time as possible.
Really useful blog.Good work keeping this updated! Thanks a lot!
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